Brand Identity Design and Strategy

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About this service

Summary

Elevate your brand's presence with our comprehensive Brand Identity Design and Strategy service. I craft memorable logos, define brand guidelines, and develop compelling messaging. Let us shape your brand's story and visual identity for lasting impact and recognition.

What's included

  • Logo Design

    The primary visual representation of the brand.

  • Brand Guidelines

    A comprehensive document outlining logo usage, color palettes, typography, and design elements to maintain brand consistency.

  • Stationery

    Business cards, letterheads, envelopes, and other printed materials that carry the brand's identity.

  • Social Media Assets

    Profile pictures, cover photos, and post templates for social media platforms.

  • Packaging Design

    For physical products, packaging that showcases the brand.

  • Brand Story and Messaging

    Crafting the brand's story and key messaging to communicate its values and mission.

  • Visual Elements

    Icons, illustrations, and additional design elements that complement the brand.

  • Brand Strategy Document

    A document outlining the overarching strategy, including target audience, positioning, and competitive analysis.

  • Brand Voice and Tone Guidelines

    Defining how the brand communicates, including language style and tone.

  • Naming

    Assistance with choosing a brand or product name if required.

  • Brand Audit

    An assessment of the existing brand, if applicable, to identify areas for improvement.


Skills and tools

Brand Designer
Graphic Designer
Brand Strategist
Adobe Illustrator
Adobe Photoshop
Canva

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