Social Media Marketing
Starting at
$
80
/hrAbout this service
Summary
What's included
Strategy and Planning
Comprehensive SMM Strategy Document: Includes target audience personas, platform selection, content themes, and goals (e.g., brand awareness, engagement, or lead generation). Content Calendar: A monthly or quarterly content plan specifying dates, platform-specific posts, and campaigns. Competitor Analysis: Detailed analysis of competitors’ social media strategies and performance.
Content Creation
Visual Assets: Custom graphics, infographics, and illustrations. Copywriting: Engaging captions, headlines, and CTAs tailored for each platform.
Platform Management and Posting
Profile Optimization: Set up and optimize profiles across platforms (bio, cover image, URL, and contact info). Ensure consistent branding across all profiles. Content Scheduling and Posting: Use tools like Hootsuite, Buffer, or native scheduling features for timely posting. Community Management: Responding to comments, messages, and mentions. Monitoring brand mentions and engaging with followers.
Campaign Management
Paid Ad Campaigns: Setup of social media ad campaigns on platforms like Facebook, Instagram, LinkedIn, or TikTok. Target audience segmentation, ad copywriting, and creative design.
Analytics and Reporting
Performance Metrics Tracking: Track KPIs like reach, engagement, click-through rates, and conversions. Monthly or Weekly Reports: Provide detailed reports on campaign performance and platform growth, with actionable insights.
Skills and tools
Social Media Manager
Social Media Marketer
Social Media Strategist
Facebook Ads
Instagram Ads
TikTok