Dynamic Social Media Management

Maria Fernanda Arenas Soto

Starting at

/hr

About this service

Summary

By combining creative content creation, strategic planning, and hands-on audience engagement, this service ensures your social media platforms remain active, engaging, and aligned with your business goals.

Process

Brand Discovery Form (https://forms.gle/cFztxfn5G4Ss365X9) You’ll fill out the form to help me understand your business goals, target audience, and brand voice.

Optional Discovery Call We can schedule a call to discuss your objectives, platforms, and any specific requests in more detail.

Content Strategy & Initial Plan I’ll create a content strategy and a preliminary plan for the first month, including posting schedules, content ideas, and engagement tactics. It will be delivered within 10 days. If changes are needed, you must provide your suggestions, the revised content calendar & plan will be delivered within 3-5 days.

Content Creation & Scheduling A week in advance, I’ll create the week's posts & schedule the content tailored to your strategy, ensuring consistency across all platforms.

Feedback You’ll have the opportunity to provide feedback on content or engagement strategies, and I’ll make adjustments as needed during the monthly cycle.

Monthly Report Within the 2nd-5th day of the following month, I’ll deliver a monthly report detailing performance metrics, engagement growth, and content insights of the previous month. Based on these results, I’ll refine the strategy for the next month. Example: On Frebruary 3rd I will work on the report from January.

FAQs

What platforms do you manage?
I can manage most major platforms, including Instagram, Facebook, LinkedIn, and TikTok. Let me know your priorities, and I’ll tailor the strategy accordingly.
How many hours will you dedicate to my account?
The number of hours depends on your needs such as the number of platforms, and level of engagement required. We can discuss and agree on a schedule that fits both your goals & my availability.
Do you create all the content yourself?
Yes, I handle content creation, including graphics, captions, and editing. However, I’m happy to work with your existing assets or collaborate on specific ideas.
Will you monitor and reply to comments and DMs in real time?
I respond to comments and DMs as part of community management, typically within agreed hours. For urgent or outside-hour responses, we can establish guidelines.
What does the monthly report include?
The report covers key performance metrics (engagement, reach, follower growth), content performance, audience insights, and recommendations to improve.
Can you run ad campaigns as part of this service?
Ad management isn’t included in this service.
How do we communicate and track progress?
I provide regular updates via email or Asana (project management tool) to ensure transparency and track progress.
Can you adapt to my brand voice?
Absolutely! I start by understanding your brand through a discovery questionnaire to ensure all content aligns with your tone and messaging.
How many times will you work on my suggested changes or updates?
I will work on your suggested changes or updates once. Feedback is non-negotiable on this matter.

What's included

Content Creation & Scheduling
-I will schedule posts across platforms (e.g., Instagram, Facebook, LinkedIn) using scheduling tools for consistency (Meta Business Manager, app native schedulers, Metricool, or Buffer).
Content Calendar & Strategy
Receive a fully customized 30-day content plan designed to boost your brand’s engagement and growth, includes: -Segmented Content: Tailored by type (promotional, educational, informative, etc.). -Content Calendar & Ideas: Details content format (Reel, video, image), posting dates, content type, objectives, stickers, and copy. (1 post & 1 story daily). The deliverables will be sent as PDFs, a Google Drive folder with the content & for project management we will use Asana.
Brand Improvement Suggestions
Recommendations for bio optimization, effective call-to-actions, website enhancements, and more.
Community Management
-I will reply to comments, messages, and mentions to foster engagement and build relationships. -I will monitor and address audience interactions to maintain a positive brand image.
Analytics & Reporting
-I will craft detailed monthly reports highlighting engagement metrics, audience growth, and content performance. -I will use insights to refine strategies and optimize future content.

Example projects