Product UI/UX Design (Mobile + Web)

Lara Melo

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About this service

Summary

Product Design, when applied effectively, brings a variety of benefits to the development and success of a product. Here are some of the main benefits:
Improved User Experience: Good user-focused design creates a more intuitive and enjoyable experience, increasing user satisfaction and brand loyalty.
Competitive Differentiation: An innovative and attractive design can make your product stand out in a crowded market, providing a significant competitive advantage.
Problem Solving: Product Design addresses the real needs of users, identifying and solving problems creatively, which leads to more efficient and effective solutions.
Operational Efficiency: A well-thought-out design can simplify processes and workflows, resulting in greater operational efficiency and cost savings.
Adaptation to Market Needs: The ability to evolve and adapt to changing market needs is crucial. Flexible Product Design allows for continuous adjustments to meet changing demands.
User Engagement: An attractive and functional design keeps users engaged, reducing bounce rates and increasing interaction time with the product.
Customer Loyalty: A positive user experience contributes to customer loyalty by encouraging repeat business and recommendations to other users.
Long-Term Cost Reduction: Investing in a robust design from the beginning can prevent future problems, reducing the need for rework and expensive modifications after launch.
Alignment with Business Objectives: Product Design must be aligned with the company's strategic objectives, contributing to the overall success of the business.
Continuous Innovation: The continuous design approach promotes constant innovation, allowing the product to evolve in line with market trends and changing user expectations.

Process

1. Project alignment
2. Briefing
3. Low prototype fidelity (depending on project deadline)
4. Validation
5. High fidelity of the prototype
6. HandOff/Delivery

What's included

  • Style Guide

    Style Guide is a central document that brings together essential visual guidelines to ensure consistency in project design. It includes color palettes, typography, icons, layouts, and reusable components. These guidelines facilitate team collaboration, promote visual cohesion, and speed up the development process, resulting in a more consistent and enjoyable user experience.

  • User Flows

    User Flow represents the user's journey when interacting with a product. It includes a visual navigation map, connections between screens, task analysis, decision points, and user feedback. This tool helps designers optimize the experience, identifying friction points and ensuring intuitive and satisfying navigation.

  • Illustrations Premium

    These are premium and unique stock illustrations.

  • Videos Premium

    These are premium and unique stock videos.

  • Components

    In Figma, Components are reusable elements that provide visual consistency. They simplify design by enabling replication across multiple parts of the project, ensuring centralized updates and saving time. Components also make it easy to create modular design systems and can be organized into shared libraries for efficient collaboration.

  • HandOff (DEVMODE)

    Is the process of efficiently transferring design to development. Allows developers to inspect layout details, generate CSS code, export resources, and understand design issues through comments. Facilitates a smooth transition between designers and developers, promoting effective collaboration and easing potential errors in implementation.

Example projects

Levoo App

Skills and tools

Web Designer
UX Designer
Product Designer
Adobe Illustrator
Figma
Miro

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