About This Service

Let's face it: you didn't go into business to write.

Rather than confusing your potential customers with vague or off-brand messaging, let me guide you through developing a brand message guide.

No more struggling with words! Just like a visual style guide, you'll reference your message style guide again and again.With your brand message guide in hand, you'll finally have the clarity and confidence you need to attract your ideal clients.

tagline

purpose

vision

mission

values

target audience profile(s)

competitor analysis

SWOT analysis

brand voice + personality

boilerplate (use on press releases)

StoryBrand BrandScript

lead generator ideas

one-liner

value proposition

explanatory paragraph

Also included:

a text document + designed PDF + editable Canva template

45-minute strategy Zoom call to connect & align

access to a professional copywriter (oh hello, hi!) during our project

I follow the industry-leading StoryBrand marketing principles to craft customer-centric messaging that connects and converts.