Social Media Account Management

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About this service

Summary

Strategy Development: I work closely with clients to understand their objectives, target audience, and brand identity. Based on this information, I develop a customized social media strategy that outlines the content themes, posting frequency, and platforms to focus on.
Content Creation and Curation: I create original and engaging content tailored to the client's brand and audience. This includes designing visually appealing graphics, writing compelling captions, and selecting relevant hashtags. I also curate content from reputable sources to provide valuable information and maintain an active presence.
Account Management: I handle day-to-day activities on social media platforms, including scheduling and publishing posts, monitoring engagement, and responding to comments and messages promptly. I ensure consistent branding and messaging across all social media channels.
Community Engagement: I foster meaningful connections with the audience by actively engaging with them through comments, direct messages, and mentions. This includes answering questions, addressing concerns, and encouraging discussions to build a loyal and interactive community.
Performance Tracking and Reporting: I regularly monitor the performance of social media accounts using analytics tools. I track key metrics such as reach, engagement, follower growth, and conversion rates. I provide detailed reports to clients, highlighting the progress and areas for improvement.

What's included

  • Deliverables

    Social Media Content Calendar: I will create a detailed calendar outlining the schedule and themes for social media posts. This helps provide a clear overview of upcoming content and ensures consistent posting. Engaging Social Media Posts: I will develop and curate high-quality and engaging content for social media platforms, including images, videos, graphics, and captions. These posts will align with the client's brand and messaging. Community Management: I will actively engage with the audience by responding to comments, messages, and mentions on social media. This helps build relationships, foster positive interactions, and address any concerns or inquiries. Performance Reports: I will provide regular reports on the performance of social media accounts, including metrics such as reach, engagement, and follower growth. These reports help assess the effectiveness of the strategies and make informed decisions for future optimizations. Social Media Advertising: If applicable, I may also create and manage social media advertising campaigns to increase brand visibility, reach a wider audience, or drive specific objectives such as website traffic or lead generation.


Skills and tools

Social Media Manager
Adobe Premiere Pro
Instagram
Notion
Slack
TikTok

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