I offer a visual identity for the client based in their brand’s attributes and the market’s standards.

This will include: Primary Logo, 3 alternatives logos, Color Palette, Typography, Correct Use, Positive/Negative space & Iconography.

We’d start with a little questionnare to get in touch with the brand and the objectives of the client.

Then, I’ll make a market research to make the project not just adapt but stand out. (I’ll also make a report of the research so the client knows what aspects I’m valuing the most and could be capable of giving some feedback)

Later I’ll be sending 3 project proposals to the client to get started with the workflow (These proposals will include: Logo, Color Palette & Typography based on the research and the client feedback).

I’ll work up the chosen proposal to get a full project from it and I’ll present it to the client in a Moodboard. Here the client have the choice to stay with the actual project or use their 5 corrections.

Finally, when the client is satisfied with the project I’ll be sending all the deliverables and archives needed.