Brand Identity and Design

Pavan C

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About this service

Summary

We offer comprehensive brand identity services that encompass brand strategy, visual identity design, and marketing collateral creation. Our unique approach combines in-depth market research with creative expertise to deliver tailored branding solutions that stand out and resonate with your target audience.

Process

Initial Consultation: Understand the client’s business, goals, and branding challenges.
Research and Discovery: Conduct market research, competitor analysis, and audience research.
Brand Strategy Workshop: Collaborate to define brand values, mission and vision,
Concept Development: Develop initial concepts for visual identity and brand strategy.
Design and Refinement: Design logos, visual elements, and brand guidelines, refining based on feedback.
Delivery and Implementation: Provide final files and guidelines, and assist with implementation.
Ongoing Support: Offer support for updates and additional design needs.

What's included

  • Brand Strategy Document

    A comprehensive document that outlines the brand’s mission, vision, values, target audience, competitive analysis, and unique value proposition (UVP). This serves as the foundational guide for all branding efforts.

  • Logo Package

    A complete set of logo files in various formats and color variations to ensure the logo can be used across different media and applications.

  • Brand Guidelines

    A detailed guide that outlines how the brand should be presented across different mediums, ensuring consistency in visual and verbal communication.

  • Marketing Collateral Set

    Essential branded materials for business operations and marketing, customized according to the brand guidelines.

Skills and tools

Brand Designer
Graphic Designer
Logo Designer
Adobe Illustrator
Adobe Photoshop

Work with me

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