What's included

• User research report

  Findings and insights from user research activities such as surveys, interviews, and usability tests.

• User personas

  Fictional representations of target users, including their needs, behaviors, goals, and pain points.

• User journey map

  The various touchpoints and interactions that users have with the product.

• Information architecture

  This is the outlines, structure of content, data, and functionality of the product.

• Wireframes

  Low-fidelity, schematic designs that show the layout, structure, and functionality of the product.

• Style guide

  The documents of the design standards and guidelines for the product, including visual elements, interaction patterns, and content tone and style.

• Visual design

  The aesthetic and stylistic elements of a design such as color, typography, imagery, and branding.

• Prototypes

  The interactive, clickable versions of a design that simulate the user experience and allow for user testing and feedback.