- Developing and implementing a strong marketing strategy that aligns with your goals and objectives. Identifying the target audience, setting marketing budgets, and selecting appropriate channels and initiatives to meet KPI’s.
- Oversee the creation, development, production, and distribution of marketing material.
- Tracking and analyzing the performance of marketing campaigns to ensure they are effective and meet objectives.
- Lead a social media strategy that drives engagement.
- Head the marketing team and ensure that team members have the necessary resources to meet the company’s objectives. Collaborate with other departments and work across cross-functional teams and/or outside agencies and external partners to ensure all campaigns are executed effectively and efficiently.
- Create a team of marketers by hiring, training, and managing the team. I have a great network of designers, social media managers, email marketers, paid media specialists, and digital marketers that I can bring on for support if needed.