Basic social media management

Daria Groza

(0)

Starting at

2,100

About this service

Summary

Want to dip your toe into SMM waters? This basic package includes social media management of 2 platforms, with 12 posts/month, a custom content strategy, content approved and scheduled in advance, community management, and use of account analytics to further inform content strategy.

Process

Discovery call to get to know each other

Social media proposal

Initial client questionnaire

Social media strategy development

Social media strategy presentation

Content creation (12 posts)

Content approval and review

Content scheduling

Ongoing content sharing, community management

Use of analytics to inform further content creation

Social media strategy can be adjusted after 3 months of implementation

What's included

Custom social media strategy
Social media audit, niche, competition and audience research, marketing mix, tone of voice, brand messaging, social media objectives and goal setting, SWOT analysis, social network recommendations, defining content pillars, posting schedule.
1:1 video call
Approximately 1 hour video call presenting social media strategy to client for approval. PDF file of social media strategy.
Content creation
Custom-made Canva templates and stock photos/video to be used in addition to client's media library, for a total of 12 posts/month. Content sent two weeks in advance for approval, can be reviewed an additional time. Analytics are used to inform further content creation every month.
Social media management
Includes two social media networks with community management. Additional services (influencer management, copywriting, web writing, additional social networks, additional social network features) can be booked for €40/h.

Duration

12 weeks

Skills and tools

Social Media Manager

Social Media Marketer

Social Media Strategist