Copy writer
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About this service
Summary
Interpret creative briefs to develop concepts for execution with assigned brands
Research and understand a client’s needs and target audiences, through online searches, reviews of existing research, interviews with subject-matter experts, and in-person meetings
Write original copy and edit content for a range of marketing and communications materials
Collaborate with a team of account managers and creative staff, from concept development to delivery of final product
Present copy concepts and final deliverables to internal team — and to client representative when requested — and participate occasionally in client pitches
Revise copy based on internal and client feedback
What's included
Copy writer
Well-written and compelling copy for marketing or communication materials; examples include a brochure, blog post, one-pager/fact sheet, fundraising/promotional materials Messaging that is consistent with brand identity, public relations strategy and communications objectives
Example projects
Skills and tools
Copywriter
Google Docs
Google Sheets
Microsoft Excel
Microsoft PowerPoint
Microsoft Word