What's included

• Creative Direction

  Before we move into the groovy details, I'll want to know which deliverables you have in mind for your new logo! Prepare to be asked what is your -brand -your brands goals & values -target audience -brands that inspire you -preferred color scheme -a direction on what you'd like your logo to look like From there I will first create 2 different mood boards that break down the style, typography, color palettes, images, and inspiration for our project! From there I'll sketch out 2-3 options for a logo suite and go through the rest of the creative process.

• Logo Design

  Now onto the good stuff. To have a logo, it must be responsive. You didn't think we were just going to do one logo right? In this kit we will be creating a responsive logo with the following assets: -primary logo -secondary logo -submark logo -logomark logo

• Branding Color Palette

  This is where it starts to get fun! Color palettes are such a great way to express your brand and find your target audience. Using the color palette from our mood boards, we will begin to implement it into our logos!

• Branded Presentation

  Wrapping it up... I'll send out how to guide on how to utilize your new logos!

• Mockups

  Who doesn't love to see their new logos mocked up on real world stationary?! I'll show examples of what your logos would look like on several forms of mockups including: -business cards, stationary, signage, websites, product packaging(will need details on which products you have!)

• Logo File Kit!

  Woohoo! Finally time to send over your completed logos in multiple file formats. -pngs -ai -jpg -eps -svg