What's included

• Brand Identity Guide book

  A comprehensive guidebook that encapsulates your brand's essence, including logo usage guidelines, color palette specifications, typography recommendations, and brand messaging principles. Format: PDF document. Revisions: 1 round of revisions after initial delivery.

• Logo Design

  A collection of logo designs tailored to represent your brand's personality and values. This suite includes primary and secondary logo variations, along with favicon and watermark options for versatile usage across different platforms. Formats: Vector files (AI, EPS, SVG) and raster files (PNG, JPEG) for each logo variation. Quantity: Minimum of 3 logo concepts presented for review, with up to 2 rounds of revisions on the selected concept.

• Brand Moodboard and Visual Direction

  A curated moodboard showcasing visual inspirations, color palettes, imagery styles, and design elements that encapsulate the desired brand aesthetic. This visual direction will serve as a creative compass for all future brand communications. Format: Digital moodboard presented in PDF format. Revisions: 2 rounds of revisions after initial delivery.

• Brand Style Photography Guidelines

  Guidelines outlining the photography style and image treatments to maintain visual consistency across all brand communications. This includes recommendations for image composition, editing techniques, and model direction, if applicable. Format: PDF document. Revisions: 2 rounds of revisions after initial delivery.