What's included

• Digital Marketing

  Digital Marketing Strategy: A comprehensive digital marketing plan outlining goals, target audience, key performance indicators (KPIs), and overall strategy. Website Audit and Optimization: Analysis of the client's website with recommendations for improvements to enhance the user experience, SEO, and overall performance. Search Engine Optimization (SEO) Reports: Regular reports detail website performance in search engine rankings, keyword analysis, and recommendations for improving organic visibility. Content Marketing: Content creation and distribution, including blog posts, articles, infographics, and videos, are aligned with the content strategy. Social media management: Social media content calendars with scheduled posts across relevant platforms. Engagement reports track follower growth, likes, shares, and comments. Social media advertising campaigns and performance reports. Email Marketing: Email campaigns with engaging content. Analytics reports on open rates, click-through rates, and conversion rates. A/B testing results for email subject lines, content, and calls-to-action. Pay-Per-Click (PPC) Advertising: Ad campaign creation and management across platforms like Google Ads, Facebook Ads, etc. Performance reports including click-through rates, conversion rates, and return on ad spend (ROAS). Analytics and Reporting: Regular reports on overall digital marketing performance, including website traffic, conversion rates, and ROI. Analysis of key metrics and recommendations for optimizations. Conversion Rate Optimization (CRO): Strategies and A/B testing to improve website conversion rates. Reports on CRO experiments and results. Influencer Marketing: Collaboration with influencers and tracking performance. Reports on the reach, engagement, and impact of influencer partnerships. Customer Relationship Management (CRM): Integration of CRM tools for lead nurturing and customer retention. Reports on customer engagement and sales conversions. Customer Feedback and Surveys: Collection and analysis of customer feedback. Implementation of customer surveys to gather insights for improvements. Training and Consultation: Training sessions for the client's team on digital marketing tools and best practices. Consultation on emerging trends and strategies to stay ahead in the digital landscape.