Complete Brand Identity by Rok RupnikComplete Brand Identity by Rok Rupnik
Complete Brand IdentityRok Rupnik
Cover image for Complete Brand Identity
Complete Brand Identity A full brand system from strategy to applied design, for companies launching or rebuilding from scratch.
What's included
Strategy — positioning, audience, voice
Moodboards — two visual directions to align on
Logo system — primary, secondary, mark, monochrome
Typography — primary and secondary typefaces with hierarchy
Color — primary, secondary, and functional palette
Brand guidelines — full PDF covering usage, do's and don'ts, examples
Four brand applications — pick from the menu below
All source files + delivery walkthrough
Application menu (pick four)
Social media template set
Business card
Letterhead and document template
Email signature
Merch concept (apparel, tote, sticker)
Packaging concept
Web banner / hero set
App icon and splash
Signage or environmental concept
Print ad or magazine spread
Timeline First identity directions in week 2. Full system delivered in 4–6 weeks.
Process
Brand questionnaire — sent before kickoff
Strategy call — align on positioning, audience, direction
Moodboards — two directions, we pick one
Identity design — logo, type, color, system
Refinement — one round of revisions on the chosen direction
Applied design — your four chosen applications
Delivery — guidelines, source files, handoff walkthrough
Price: From $3,800
FAQs

Example work
We partnered with Gaia Naturelle,
We partnered with Gaia Naturelle,
Turning a great idea into a credible brand Problem: Compact ...
Starting at$3,800
Duration4 weeks
Tags
Brand Designer
Brand Strategist
Copy Strategist
Logo Designer
Service provided by
Rok Rupnik proBudapest, Hungary
6
Followers
Complete Brand IdentityRok Rupnik
Starting at$3,800
Duration4 weeks
Tags
Brand Designer
Brand Strategist
Copy Strategist
Logo Designer
Cover image for Complete Brand Identity
Complete Brand Identity A full brand system from strategy to applied design, for companies launching or rebuilding from scratch.
What's included
Strategy — positioning, audience, voice
Moodboards — two visual directions to align on
Logo system — primary, secondary, mark, monochrome
Typography — primary and secondary typefaces with hierarchy
Color — primary, secondary, and functional palette
Brand guidelines — full PDF covering usage, do's and don'ts, examples
Four brand applications — pick from the menu below
All source files + delivery walkthrough
Application menu (pick four)
Social media template set
Business card
Letterhead and document template
Email signature
Merch concept (apparel, tote, sticker)
Packaging concept
Web banner / hero set
App icon and splash
Signage or environmental concept
Print ad or magazine spread
Timeline First identity directions in week 2. Full system delivered in 4–6 weeks.
Process
Brand questionnaire — sent before kickoff
Strategy call — align on positioning, audience, direction
Moodboards — two directions, we pick one
Identity design — logo, type, color, system
Refinement — one round of revisions on the chosen direction
Applied design — your four chosen applications
Delivery — guidelines, source files, handoff walkthrough
Price: From $3,800
FAQs

Example work
We partnered with Gaia Naturelle,
We partnered with Gaia Naturelle,
Turning a great idea into a credible brand Problem: Compact ...
$3,800