1. What does the brand do
2. Brand’s personality
3. What makes your brand unique
4. Brand promise
5. Vision
6. Values
7. Products or Services.(Briefly)
8. Brand logo and its declinations.
9. Colour palette
10.Typography and define its usage
11. Defining the style of Illustrations, Icons, Imagery
12. Guidance on how to use brand elements on Social Media Posts
13. How to Set up social media profiles