What's included

• Brand Discovery & Research

  Market research and analysis Competitor benchmarking Client interviews and questionnaires

• Brand Strategy Development

  Brand positioning and value proposition Target audience identification and profiling Brand voice and messaging guidelines

• Logo Design & Variations

  Primary logo design Secondary logo variations (icon, wordmark, etc.) Logo usage guidelines (clear space, sizing, etc.)

• Visual Identity System

  Color palette (primary, secondary, and accent colors) Typography (headline, body, and supporting fonts) Imagery and visual style (photography, illustration, etc.)

• Brand Assets & Elements

  Custom icons and illustrations Patterns and textures Graphic elements (shapes, lines, etc.)

• Brand Guidelines Document

  Comprehensive brand style guide Usage instructions for all visual elements Best practices for maintaining brand consistency

• Stationery & Collateral Design

  Business card design Letterhead and envelope design Email signature design

• Presentation Templates

  PowerPoint, Keynote, and Google Slides templates Customizable layouts and elements Consistent visual branding across presentations

• Social Media & Digital Assets

  Social media profile images and cover designs Social media post templates Website and app UI elements (buttons, icons, etc.)

• Additional Marketing Materials (if applicable)

  Brochure, flyer, or poster design Packaging and label design Signage and environmental graphics