What's included

• Social Media Account Setup & Optimization (if applicable)

  Optimized Profiles: Fully optimized social media profiles (e.g., Instagram, Facebook, Twitter, LinkedIn, etc.), including updated bios, profile pictures, and cover photos. Platform Recommendations: Advice on the best platforms suited for their audience and business goals.

• Content Strategy

  Social Media Strategy Document: A comprehensive social media strategy tailored to their brand, including content themes, target audience insights, posting schedule, and KPIs. Content Calendar: A detailed content calendar outlining posts, captions, hashtags, and posting times.

• Content Creation

  Branded Templates: Custom-designed social media templates (for stories, posts, or reels) using tools like Canva or Adobe. Content Library: A collection of created posts (graphics, videos, or photos) ready for use. Hashtag Library: A set of researched hashtags tailored for their niche.

• Social Media Management

  Scheduled Posts: All approved content scheduled on platforms for a set period (e.g., a month or quarter). Engagement Plan: A report or checklist outlining how to engage with followers effectively (e.g., responding to comments, DM strategies).

• Performance Reports

  Analytics Report: A detailed performance report showing engagement, reach, impressions, follower growth, and other KPIs. Insights and Recommendations: Actionable insights from analytics with suggestions for future improvements.

• Growth Tools & Insights

  Competitor Analysis: A report comparing their social media performance with competitors. Audience Insights: Demographics, behaviors, and preferences of their audience. Ad Campaign Results (if applicable): Performance metrics for paid ad campaigns run during the project.