What's included

• Newsletter Content Creation Package

  4 newsletters per month (frequency as agreed with client) Each newsletter includes: - Engaging subject line and preview text - Main body content (400-800 words, or as agreed) - One clear call-to-action (CTA) Content tailored to the client's brand voice and target audience. NOTE: Special Offer !!! for first Five Clients [ offer is at the end ]

• Content Strategy

  Monthly content calendar outlining: - Proposed topics for each newsletter - Content themes aligned with client's marketing goals Quarterly content strategy review and adjustment

• Performance Analysis

  Monthly report on newsletter performance, including: - Open rates and click-through rates - Most engaging topics or sections - Recommendations for content improvement

• A/B Testing

  - Monthly A/B test on subject lines or content elements - Analysis of test results and recommendations

• List Growth Ideas

  - Quarterly brainstorming session for list-building content ideas - Suggestions for lead magnets or opt-in incentives

• Brand Voice Guidelines

  - Development of a brand voice guide for email communications - Ensuring consistency across all newsletters

• Email Design Consultation [ optional]

  - Recommendations for layout and design using existing templates - Suggestions for visual elements to enhance content

• Subscriber Engagement Plan

  - Strategies to improve subscriber engagement - Ideas for re-engagement campaigns for inactive subscribers

• Content Repurposing Guide

  - Suggestions for repurposing newsletter content across other channels (Linkedin, X, Reddit, Instagram)

• Compliance Check

  - Ensuring all content adheres to email marketing best practices and regulations

• Optional Add-ons (after consultation)

  - Welcome Series Content: A series of 3-5 emails for new subscribers - Seasonal Campaign Ideas: Special content for holidays or key business periods