Level-Up Package

Dawn Snodgrass

Starting at

$

6,500

About this service

Summary

Who is this for?
Are you looking to breathe new life into your brand? Is your business is doing ok but you know could a brand refresh take it to the next level and open up new sales possibilities? Want to give your brand an edge over the competition? This package is perfect for you.
Why do I need it?
A brand built without strategy could be saying something very different from what you want it to say. Make it easy for your ideal audience to see your brand the way you want them to.
Branding is more than just a logo or a color palette. Finding your core brand is figuring out how you want your business represented and tailoring customer touch-points to reflect that in image and message.
How does it work?
Together we will do a deep dive to explore, define and refine the characteristics you want your business to be known for.
We will then align those characteristics with your target market.
From there, I will design a logo and variations as well as comprehensive brand guidelines.
Lastly, you will choose three collateral items that I will provide designs for. What items will make the most impact for your business? Business cards, flair pins, hang tags, and more… you choose what works best for you.
What is included?
Investment: $6500 Timeline: 6-12 weeks
Includes: An in-depth questionnaire to drill down to the core of your business.
A 1:1 discovery and strategy call, where we clarify essential information and define where your business wants to be.
Logo design and variations
Custom Giving Alignment options
Comprehensive brand guidelines including a guide on file types and how to use them.
Design of 3 collateral items that you choose, and that will make the most impact for your business. Items can range from a business card, packaging item (depending on complexity), flair pin, the possibilities are endless. I want you to get what will meet your specific needs best.
Please note - This package does not include the printing or purchase of the actual collateral items, only the design of the items. I can also help source the ideal items and facilitate the process.

What's included

  • Logo Design and Variations

    You will get a Primary Logo design and several useful variations so you have a logo that will work in any situation. Custom Giving Alignment options are included.

  • Brand Guidelines

    A comprehensive set of brand guidelines to help you craft on-brand materials as your business grows. Including a file-type guide, so you will always know which file is best for every format.

  • Design of 3 Collateral Items

    Choose the three items that will make the most impact for your business. This package includes the design for three 3 collateral items. Options like a business card, package label, social media post, email signature, newsletter header, etc.

Duration

6-12 weeks

Skills and tools

Brand Strategist

Creative Director

Print Designer

Adobe Illustrator

Adobe Illustrator

Adobe InDesign

Adobe InDesign

Adobe Photoshop

Adobe Photoshop

Adobe XD

Adobe XD

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