What's included

• Logo

  The logo serves as the focal point of the brand's visual identity and stands out as its most recognizable element. I will develop diverse versions of the logo to suit various applications, such as websites, social media profiles, and print materials.

• Brand Colors

  The color scheme plays a vital role in the brand's visual identity. I will carefully select colors that resonate with the brand's personality and values, forming a consistent palette for all marketing materials.

• Typography

  I will choose fonts that harmonize with the brand's visual identity, establishing a clear hierarchy of typography to maintain consistency across all materials.

• Design Manual

  Brand guidelines act as a comprehensive set of instructions governing the appropriate usage of the brand's visual identity. These guidelines ensure consistency across all marketing channels and offer clear direction to designers and team members involved in creating brand materials.