Full Brand Build
Starting at
$
8,500
About this service
Summary
FAQs
What’s included in the Full Brand Build?
You receive a complete strategic and visual branding system—from an in-depth brand strategy and creative direction to a full identity, expanded visual system, 3–5 brand applications, and a comprehensive brand book. Everything is built to give your business a clear, cohesive, and elevated brand foundation.
How long does the full process take?
A typical Full Brand Build takes 4–8 weeks, depending on complexity and the speed of feedback. We’ll give you a timeline at the start of the project so you know exactly what to expect.
Do you create the strategy from scratch?
Yes. The strategy is fully developed by us and includes market analysis, competitor analysis, audience profiles, positioning, brand messaging, tone of voice, and more. Your questionnaire responses and our workshop help us tailor everything to your business.
What types of brand applications are included?
We include three to five essential brand applications such as email signatures, business cards, stationery, presentation covers, or basic social templates. You can choose which ones best support your business, or we can recommend based on your needs.
Can I add additional applications?
Absolutely. If you need more applications—packaging, pitch decks, signage, web assets—we can add them as extras.
How many revisions are included?
Each major stage (creative direction, brand foundations, and applications) includes two rounds of revisions to refine and perfect the outcome. Additional revisions can be added if needed at an hourly rate.
Do you offer website design after the brand is done?
Yes. Once the brand is finalized, we can continue with website design, landing pages, or other digital assets as separate services.
What do you need from us before starting?
Just your completed Brand Questionnaire, any existing brand materials, and availability for the Strategy Workshop. From there, we take the lead.
What's included
Strategy
Brand Questionnaire: A detailed intake to understand your goals, audience, industry, and brand vision. 1-Hour Strategy Workshop: A collaborative session to align on direction, clarify objectives, and refine your brand’s core narrative. Comprehensive Brand Strategy Document: A full strategic foundation that includes market analysis, competitor analysis, audience insights, positioning, brand essence, mission, vision, values, messaging pillars, tone of voice, and strategic recommendations. This document guides every creative decision that follows and ensures the brand is built with clarity and purpose.
Creative Direction
Two Creative Direction Concepts: Fully curated moodboards that translate your strategy into visual direction, covering color worlds, typography inspiration, layout style, graphic language, photography style, and overall brand atmosphere. Final Approved Direction: A locked-in creative style that becomes the guiding North Star for all identity design, ensuring brand cohesion across every touchpoint.
Brand Foundations (Core Identity)
Logo Suite: A complete logo system including primary logo, secondary marks, submarks, and responsive variations optimized for different contexts and platforms. Color System: A refined palette with primary, secondary, and accent colors, complete with usage guidelines and accessibility considerations. Typography System: A carefully selected type hierarchy with headline, subheadline, and body fonts that support readability, brand personality, and visual consistency. Core Brand Elements: Supporting visual components such as patterns, icons, graphic shapes, textures, or stylistic accents that give the brand a distinct, memorable identity. Feedback & Refinements: A structured review round to fine-tune the details and ensure the identity aligns perfectly with your vision.
Full Brand System (Expanded Identity)
Extended Visual Language: Development of a full visual ecosystem including layout principles, composition rules, spacing, imagery treatment, and graphic systems. Application Styles: Demonstrations of how the identity flexes across real-world touchpoints—digital, print, and social—ensuring consistency and usability. Social Media Templates (Basic Set): A starter pack of editable, on-brand templates for key content formats so you can show up consistently and professionally online.
Brand Applications
A selection of three to five essential brand applications designed to bring your identity into practical, real-world use. These can include, but are not limited to, email signatures, business cards, stationery, presentation covers, or social media assets. Each application is crafted using your new brand system to ensure consistency and professionalism across every touchpoint.
Brand Book (Comprehensive Guidelines)
Complete Brand Guidelines: A premium, cohesive brand book outlining identity rules, strategic foundations, and usage instructions. Messaging Guidelines: Clear guidance on tone of voice, communication style, and brand vocabulary. Visual Guidelines: Logo usage, spacing, color codes, typography rules, imagery style, and application examples. Asset Library: A fully organized folder with all final files delivered in multiple formats (AI, EPS, PNG, JPG, PDF, SVG), ready for internal teams, developers, and collaborators.
Recommendations
(5.0)
Client • Nov 10, 2025
Recommended
Natalia is fantastic to work with and she does fantastic work! She's a top-notch designer and super professional. I will be continuing to work with her.
Recommended
Natalia was amazing. She designed 20 case study thumbnails with two versions each and was incredibly patient, responsive, fast, and friendly. She worked hard to make sure I was happy. Highly recommend her.
Client • Nov 18, 2025
Client • Feb 20, 2024
Recommended
Excellent work and great communication! Highly recommend.
Client • Feb 19, 2024
Recommended
Professional graphic designer, highly recommend.
Duration
4 weeks
Skills and tools
Brand Design
Brand Strategist
Digital Marketer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Figma