What's included

• Brand Logo

  A professionally designed logo that represents the essence of the brand. This includes creating a unique visual mark, selecting appropriate typography, and establishing a color palette that aligns with the brand's personality and values.

• Brand Guideline

  A comprehensive document that outlines the guidelines for consistent brand usage. It includes specifications for logo usage, color palette, typography, imagery style, and any other visual elements specific to the brand. The style guide ensures that all future brand communications maintain a cohesive and unified look. Providing guidelines for digital platforms, including social media profiles, website elements, email templates, and digital ads. This ensures consistent brand representation across various online channels, reinforcing brand recognition and identity.

• Brand Imagery and Visual Assets

  Developing a library of visual assets, including custom illustrations, photography styles, or graphic elements that align with the brand's aesthetic. These assets can be used in various marketing materials and digital platforms to enhance visual appeal and create a cohesive brand experience.

• Brand Messaging and Voice

  Crafting the brand's messaging and defining its unique voice and tone. This involves developing key brand messages, taglines, and writing style guidelines that resonate with the target audience and accurately represent the brand's values and personality.

• Brand Strategy and Positioning

  Collaborating with the client to define the brand's positioning in the market, target audience identification, and overall brand strategy. This strategic work helps establish a solid foundation for the brand's design elements and ensures alignment with business goals.

• Brand Stationery Set

  Designing essential brand stationery such as business cards, letterheads, envelopes, and other relevant materials. This ensures consistent branding across various printed materials and establishes a professional image for the brand.

• Brand Collateral

  Creating additional brand collateral such as Social Media Graphics, brochures, flyers, presentation templates, and other marketing materials. These materials are designed to align with the brand's visual identity and effectively communicate key brand messages to the target audience.

• Brand POSM

  Creating various promotional materials and displays that are strategically placed at the point of sale, such as retail stores, to attract customers' attention, convey marketing messages, and influence purchasing decisions. These materials are designed to enhance brand visibility, showcase products, and create a compelling in-store experience.