1. Discovery & Research:
• Detailed project brief and objectives.
• Target audience analysis.
• Competitive analysis.
• Mood boards and visual style inspiration.
2. Wireframes & Prototyping:
• Low-fidelity wireframes for key pages.
• High-fidelity clickable prototype to demonstrate user flow.
• Mobile and desktop versions.
3. Design & Branding:
• Custom homepage and key internal page designs.
• Custom icons, buttons, and other UI elements.
• Brand-consistent color schemes, typography, and imagery.
4. Responsive Design:
• Fully responsive designs optimized for desktop, tablet, and mobile.
• Cross-browser compatibility testing.
5. Content Layout:
• Placeholder text and images or actual content placement if provided.
• Suggested content hierarchy and user journey mapping.
6. Final Design Files:
• Exported design files in all necessary formats (PSD, XD, Figma, etc.).
• Style guide including typography, color palette, and other design guidelines.
• All source files for future updates or changes.
7. Handoff & Support:
• Handoff to developers with all necessary assets.
• One round of post-launch support and adjustments.
• Detailed instructions for ongoing website maintenance (optional).