The Brand Identity & Strategy

Ysa of Magysane

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About this service

Summary

SCOPE OF BRAND IDENTITY AND STRATEGIES

It is a psychology and positioning of influence by creating a substance from your purpose, mission, vision, and values as a brand. The design offers distinctive features to elevate your identity and be the apple of your taget audiences' eye.

WHO WE ARE

A design studio archive of pursuits and affinities— collaborations, branding projects, and deliverables tailor-fit to your business needs.

In upholding catalogue issues of design, there is poise within boldness of one's brand voice. We aid brands with design solutions driven on constant innovations and visualized information.

We believe that an empowering brand is rendered from a great concept and prospect to an efficient execution.

Adherence to your demands, Magysane will help you land on success and elevate a spark of connections with your targets.

MISSION

Magysane regard adept visualizations with caliber designs and styling to aid brand's hubris to be the apple of their target audience's eyes.

We uphold the finest elements in brand prospects and elevating your assets.

Our sight is in line with laying out a broad spectrum of services while upholding the core values of Proportion, Diversity, and Meta.

VISION

Of aiding brands with design solutions driven on constant innovations and visual information– behind to be beyond.

Process

Phase I. Setback (Discovery)

Overview

Inquiry Form → Initial Discovery Call

Breakdown

In enabling us to grasp a background and overview of your industry, brand, and story:

Let us know the setbacks and demands through initially filling out our Inquiry Form: https://qk5xzm9cq59.typeform.com/to/AkHAQocu

Once you have accomplished the form, you can schedule an event for our discovery call to further discuss a tailor-fit service to your needs. Furthermore, some keypoints below will be tackled:

Rundown of Services

Pricing Quote (Estimated)

Key Processes

Timeframe of Project

Note: This phase doesn't guarantee you entering into a contract with Magysane. It is just an inquiry type of discovery call.

Phase II. Solutions (Onboarding)

Overview

Signed Engagement Letter and Deck → Billing Invoice → Down or Full Payment → Questionnaire and Vision Board → Discovery Call (Second)

Breakdown

Should you consider to further your interest in accepting our offers, welcome to our second phase– Solutions (Onboarding).

Affiliating to the initial meeting, we will send out our engagement letter (contract) and presentation deck consisting of:

Legal terms;

Payment Sections - 50% downpayment upon receipt of billing and invoice; and

Services to be rendered that has been agreed on.

Upon approval from your end through affixing your signature on our engagement letter, we will send out a questionnaire for details necessary for our Research and a link to upload your mood boards or inspirational photos that we can utilize as our guide.

Lastly, we will set-up the second Discovery call to tackle all the documents and links sent in cases of revisions to alleviate confusions from both parties.

Phase III. Modification

Overview

Brand Research → Creation of Outputs → Delivery Call (Revisions and Approvals of Drafts)

Breakdown

We will be optimizing our analysis from your answers and do a further Research of your brand.

At the end of this phase, we will send out a drafted version of deliverables and set-out another call to present the drafts subject for revisions through Zoom or Teams, and Figma or Tome.

Phase IV. Culmination

Overview

Collection of the Second Half of Payment → Official Receipt → Email (Final Approved Deliverables)

Breakdown

Before the formal and relaying of final outputs, official receipt will be issued upon payment confirmation of the 50% full payment after downpayment under Phase II.

All the necessary files and deliverables will be affixed as ZIP file to restrain the resolution from being degraded on the email and Contra message tab of the client.

What's included

Brand Clarity & Strategy
Draft of an impactful identity, purpose, and message based from your brand’s story through our research and analysis.
Logo
Visual representation of the brand comprised of primary and secondary logos delivered for variation of usage. Inclusive of (a) Primary Logo; (b) Emblem Logo; and (c) Submark.
Logo Usage and Concept
A concise qualitative narrative in explaining the story behind the logo to better establish a cohesive branding towards your clients.
Color Scheme
Encompassing metaphors and symbolisms of what colors can help stand out for your brand in line to your specific industry, purpose, and identity.
Tagline
Otherwise known as a brand's slogan, it is a phrase to catch attention and better embed your brand to your customers.
Typography Suite
These consist of font styles for various types of categories like: Headings, Subheading, Title, Paragraph, and more.
Brand Pattern
Elemental assets from logos or your branding that can be utilized for posting backgrounds, overlays, and other features.
Launch Template
Six posting templates curated on Adobe Photoshop or Illustrator that can be easily navigated through Canva for your launching purposes.
Highlight Covers
Six covers for your Instagram highlights to entice short-form information or content about your brand.