Illustrations and more!

Lorenia Cervantes

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About this service

Summary

Lorenia offers unique and personalized brand design services to help clients establish a strong and memorable brand identity. With a focus on capturing the essence of the brand, Lorenia creates visually appealing logos, color schemes, and typography that resonate with target audiences.

Process

The process of digital illustration involves several stages, from conceptualization to finalization. Here's an outline of the typical steps involved:
1. Briefing and Conceptualization:
- Understand the client's needs, including the purpose of the illustration, target audience, style preferences, and any specific requirements.
- Brainstorm ideas and concepts based on the brief, considering visual elements, composition, and overall design direction.
2. Sketching and Thumbnailing:
- Create rough sketches or thumbnails to explore different compositions and layouts.
- Experiment with different poses, perspectives, and visual elements to find the most effective approach.
3. Refinement and Approval:
- Develop selected sketches further, refining details and adding more clarity to the composition.
- Present refined sketches to the client for feedback and approval. Incorporate any requested revisions based on client feedback.
4. Digital Rendering:
- Transfer approved sketches to digital software such as Adobe Photoshop, Adobe Illustrator, Procreate, or similar programs.
- Begin the digital rendering process, adding color, texture, shading, and other visual effects to bring the illustration to life.
- Use digital tools to refine lines, shapes, and details, ensuring a polished final result.
5. Review and Revisions:
- Share progress updates with the client, seeking feedback at various stages of the digital rendering process.
- Incorporate client feedback and requested revisions as needed, ensuring the illustration meets their expectations and requirements.
6. Finalization and Delivery:
- Once the illustration is approved, finalize the artwork by making any last-minute adjustments and ensuring it meets technical specifications for the intended use (e.g., resolution, file format).
- Deliver the final illustration files to the client, providing them with all necessary formats and resolutions for their project.
- If applicable, provide guidance on how to use and implement the illustration effectively in the client's project.
7. Follow-Up and Feedback:
- Follow up with the client after delivery to ensure their satisfaction with the final illustration.
- Request feedback on the overall process and experience to identify areas for improvement and enhance future collaborations.

What's included

  • Custom Illustrations

    Tailored digital illustrations created based on client specifications and requirements. This could include character designs, concept art, storyboards, or any other visual elements needed for projects such as branding, advertising, publications, or digital media.

  • Vector Graphics

    High-quality vector illustrations suitable for various purposes including logos, icons, infographics, and scalable graphics for web and print. Vector graphics are versatile and maintain their quality when scaled, making them essential for projects requiring flexibility in size and format.

  • Illustration Packages

    Offer comprehensive illustration packages tailored to specific needs. These packages might include a set number of illustrations or design concepts, revisions, file formats, and usage rights. Providing packaged options can streamline the process for clients and offer clear pricing structures for different levels of service.

Skills and tools

Digital illustrator

Adobe Illustrator

Adobe Illustrator

Adobe Photoshop

Adobe Photoshop

Industries

Design

More services

Branding Kit services

Example projects

Contact for pricing