Fractional CMO Services

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About this service

Summary

Why Settle for Good When You Can Aim for Exceptional 
Are you a startup eager to make waves in the tech industry? Do you dream of dominating your niche and leaving competitors in the dust?
That's where I come in. 
I'm an experienced executive-level marketing leader with over a decade of expertise in building, growing, and leading marketing departments at tech companies like Google, Piktochart, Groove, and more. And now, I'm here to offer you my Fractional CMO Services.
What Does a Fractional CMO Do
A fractional CMO is a senior-level marketing leader you work with part-time. 
It's an excellent solution for your company if you need more time to be ready, can't afford it, or are struggling to hire a full-time CMO.
How Can I Help You
As your fractional CMO, I will define the marketing strategy, translate it into actionable and measurable deliverables, and lead and mentor your marketing department. 
We can craft a relationship that works best for you over a short (3 months) or long (4+ months) period. ​
Ready to take your startup's marketing to the next level? With my Fractional CMO Services, you'll have an experienced executive marketing leader on your side, driving your startup toward 10x growth.

What's included

  • Strategic Vision and Direction

    - Comprehensive Marketing Audit: I'll dive deep into your current strategies, processes, and performance metrics. - Custom-Tailored Strategy: Crafting a growth-focused marketing strategy aligned with your business objectives.

  • Team Leadership and Mentorship

    - Team Assessment: Evaluating your existing marketing team's strengths and identifying areas for development. - Mentorship and Coaching: Providing guidance and mentorship to enhance the skills and capabilities of your team.

  • Data-Driven Decision-Making

    - Analytics Setup: Implementing advanced analytics tools to track and measure campaign performance. - Regular Performance Reviews: Analyzing data to make informed adjustments to marketing strategies.

  • Marketing Technology Stack Optimization

    - Assessment: Evaluating your current marketing technology stack for efficiency and effectiveness. - Recommendations and Integration: Identifying and integrating tools to streamline processes and boost productivity.

  • Content Strategy and Thought Leadership

    - Content Audit: Assessing your existing content assets and identifying gaps. - Content Strategy: Developing a content roadmap that positions your startup as a thought leader in your industry.

  • Budget Allocation and ROI Tracking

    - Budget Optimization: Allocating resources effectively across marketing channels. - ROI Measurement: Establishing clear KPIs and ROI tracking mechanisms to ensure your marketing budget delivers results.

  • Competitive Analysis and Market Positioning

    - Competitor Analysis: Thoroughly assessing your competitors' strategies and market positioning. - Positioning Strategy: Crafting strategies to differentiate your startup and gain a competitive edge.

  • Scaling and Growth Hacking

    - Scaling Plan: Developing strategies to accelerate your startup's growth trajectory. - Growth Hacking: Implementing tactics to achieve rapid, sustainable growth.

  • Regular Progress Updates (Weekly)

    - Transparency: Keeping you in the loop with weekly progress reports and updates. - Collaboration: Collaborating closely with your team to ensure alignment with your startup's vision.


Skills and tools

Brand Strategist
Marketing Strategist
Consultant
Figma
Google Docs
Google Slides
Miro
Notion

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