A good white paper is one of the most effective ways to build trust and credibility with potential customers. A good white paper takes a skilled researcher and experienced writer who can weave the research with your brand's message.

A white paper project with me includes

Onboarding meeting to discuss goals, target audience, and topic/theme.

Executive summary and outline

Primary research (internal interviews from company and key stakeholders)

Secondary research

8-12 page draft, with citations

1-2 rounds of revisions