Visual Branding
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About this service
Summary
What's included
Logo Design:
- The main logo that represents the brand and is used in most applications. - Vector Format (e.g., AI, EPS, or SVG): Scalable without loss of quality, ideal for printing.
Color Palette:
- A set of primary and secondary colors that define the brand's visual identity. - Color codes (e.g., HEX, RGB, CMYK) for easy reference in print and digital materials.
Typography:
- Font recommendations: Suggested fonts for headings, subheadings, and body text. - Font files or links for downloading or purchasing the recommended fonts.
Marketing Collateral (if applicable):
- Brochure design - Flyer or poster templates - Social media graphics templates - Presentation templates
Stationery Design (if applicable):
- Business card design - Letterhead and envelope design - Email signature design
Website Design (if applicable):
- Homepage and inner page design concepts. - Recommendations for web fonts, colors, and image usage.
Packaging Design (if applicable):
- Packaging design concepts and mockups for products. - Labels, tags, or stickers design.
Digital Assets:
- High-resolution logo files in various formats (e.g., PNG, JPG, SVG). - Vector files for scalability. - Any other digital assets necessary for online use.
Brand Mockups:
Mockup presentations of how the branding will appear on real-world applications (e.g., business cards, packaging, signage).
Print-Ready Files:
High-quality, print-ready files of all branded materials for professional printing.
Final Deliverable Files:
All source files (e.g., Adobe Illustrator, Photoshop) used to create the branding materials, in case future modifications are needed.
Skills and tools
Brand Designer
Graphic Designer
Visual Designer
Adobe Illustrator
Adobe Photoshop