I write B2B cold email sequences for SaaS, agencies, and service businesses using a documented 5-touch system: initial outreach, soft bump, value-add, pattern interrupt, and soft close. Each email has a distinct job — not a CTA repeat. Most cold sequences fail for one of three reasons: pitching the meeting before earning the read, looking like every other template, or burning the lead in 1-2 touches. My process: lock the ICP, identify the trigger event that justifies outreach, then write each email around a different angle. Sequences include subject line variations and a cadence brief. What you get: 3-5 emails depending on tier, ICP-specific subject lines, and on Advanced, a deliverability checklist and 30-day plan.