I specialize in crafting iconic logo designs and cohesive brand identity systems — from logos to color palettes and typography.

1. Discovery This is the starting point. Once you’ve committed to working with me and the initial payment is made, I’ll send over a Discovery Form. Your responses will guide my research and help shape the creative direction.

2. Exploring & Refining Behind the scenes, I’ll sketch a wide range of rough ideas within a set timeframe. From there, I’ll refine the most promising concepts into polished, professional designs ready for presentation.

3. Presentation You’ll receive a detailed and professional presentation showcasing the logo in real-world contexts, helping you visualize how it will function across different touchpoints of your brand.

4. Review & Delivery Based on your feedback, revisions will be made as needed. Once the design is finalized and approved, the remaining balance will be due. Final deliverables will be sent via a secure download link.

Worth Noting If you're not satisfied with the presented concepts, additional design work can be purchased — though this is rarely necessary, as most clients are happy with the initial directions.

A signed project agreement and a 50% non-refundable retainer are required before work begins. The final 50% is due after approval, prior to delivery of the final source files.