2 Logo Design Alternatives:
Primary logo.
Variations (stacked, horizontal, icon-only).
Typography:
Primary font(s) for headings and titles.
Secondary font for body text.
Color Palette:
Primary colors.
Secondary colors.
Accent or highlight colors.
Imagery Style:
Photography guidelines (e.g., lighting, mood, composition).
Illustration style (if applicable).
Iconography style (e.g., line art, solid, or minimal).
Patterns and Textures
Custom patterns.
Background textures (e.g., gradients, organic textures).