Compelling Brand Identity

Top Independent

Celeste Ojatula

Starting at

799

About this service

Summary

Unleash the full potential of your brand through a cohesive and visually compelling identity that resonates with your target audience. I craft unique brand experiences that reflect your values, mission, and vision—transforming your ideas into memorable visual identities.

Process

Discovery & Research We begin by diving into your brand’s core values and vision. This phase includes understanding your target audience, market positioning, and business goals to shape a design direction that will resonate deeply.

Conceptualization & Ideation With a clear understanding of your brand’s essence, we explore design directions. This phase includes logo design, color palettes, typography, and other visual assets. You’ll receive initial mockups to give us a clear direction before moving forward.

Design & Refinement Once a direction is chosen, we begin creating all the necessary visual assets, ensuring each piece communicates your brand consistently. During this stage, we refine the elements to perfection through iterative feedback.

Brand Guidelines & Delivery Upon final approval, we provide you with a comprehensive brand style guide, detailing how to use your logo, typography, colors, and other brand elements across various platforms. This ensures your brand maintains consistency and integrity in all applications.

FAQs

Do I need to provide my own assets?
No, you don’t need to worry about providing assets. All necessary brand assets will be created during the process, and you’ll receive the final files in various formats.
What is the typical turnaround time?
Depending on the scope, the project timeline can range from a few days to a few weeks. We’ll provide a detailed timeline once we have a clear understanding of your brand goals.
How do I stay involved throughout the project?
You will receive regular updates and prototypes. Feedback is highly encouraged to ensure the final designs align with your vision and business goals.

What's included

Essentials
Primary logo, colour palette, type pairings, 3 mock‑ups, 1‑page style sheet
System
Essentials + secondary mark, social templates, 12‑page guide
Universe
System + motion logo, packaging look & feel, 20‑page guide, hand‑off call

Example projects

HERtitude 2024

Recommendations

(5.0)

ifoghale Eguwe • Dream Labs

Client • Apr 22, 2025

Recommended

I’ve had the opportunity to work with Celeste at Zikoko and on several projects after this. Her excellent work ethic, attention to detail and stunning designs were a few highlights from our time spent working together. She turned around designs in record time and directly contributed to the growth of the newsletter subscribers with marketing designs. Most impressively, I’ve watched Celeste’s designs go on to shape the visual design style of many media and tech startups in Nigeria.

Rotimi Alabi • Chezro

Client • Apr 22, 2025

Recommended

Celeste is such a delight to work with. She led the full rebrand for ChezRo and our subsidiary brands - Reimagined and Joos. Her attention to detail has helped improve our visibility on social platforms and gave us a 107% increase in ticket purchase value.

Duration

10 days

Skills and tools

Brand Designer

Brand Strategist

Creative Designer