Mini Brand: Visual Identity DesignKate Atanasov
Perfect for new businesses, passion projects, or brands in need of a polished visual foundation, this Mini Brand package delivers a cohesive and professional look without the full-scale investment of a complete brand suite. Whether you’re launching a new venture or refreshing your online presence, this service gives you the essential tools to show up with clarity and confidence.
What's included
Mood Board & Creative Direction
+ A custom mood board that captures your desired look and feel through imagery, texture, and tone.
+ A short creative direction summary outlining the vision, style influences, and branding goals to guide the entire design process.
Logo Suite
+ Primary Logo – Your main logo for the most visible brand applications.
+ Secondary Logo – A simplified or alternate version for tighter spaces.
+ Submark / Icon – A minimal brand mark ideal for social media, favicons, and watermarks.
Color Palette
A curated palette of 4–6 core colors, including both primary and secondary tones, ready for both digital and print use.
Typography
Recommended heading, subheading, and body fonts, with a mix of web-safe and custom font options for maximum usability.
Kate's other services
Starting at$250
Duration1 week
Tags
Canva
Brand Design
Brand Strategist
Service provided by
Kate Atanasov Berlin, Germany
- 1
- Followers
Mini Brand: Visual Identity DesignKate Atanasov
Perfect for new businesses, passion projects, or brands in need of a polished visual foundation, this Mini Brand package delivers a cohesive and professional look without the full-scale investment of a complete brand suite. Whether you’re launching a new venture or refreshing your online presence, this service gives you the essential tools to show up with clarity and confidence.
What's included
Mood Board & Creative Direction
+ A custom mood board that captures your desired look and feel through imagery, texture, and tone.
+ A short creative direction summary outlining the vision, style influences, and branding goals to guide the entire design process.
Logo Suite
+ Primary Logo – Your main logo for the most visible brand applications.
+ Secondary Logo – A simplified or alternate version for tighter spaces.
+ Submark / Icon – A minimal brand mark ideal for social media, favicons, and watermarks.
Color Palette
A curated palette of 4–6 core colors, including both primary and secondary tones, ready for both digital and print use.
Typography
Recommended heading, subheading, and body fonts, with a mix of web-safe and custom font options for maximum usability.
Kate's other services
$250