Selvedge is a Framer template for clothing brands that want a campaign site with a real checkout, not a product grid.

One film runs behind the whole page. The drop, the lookbook and the process scroll over it, so the site feels like the campaign rather than a catalogue.

Then it takes the order. Every Shop and Buy button opens a checkout page on the site itself: a product gallery with four thumbnails, size chips, a quantity stepper, a live total, and a short form for name, email, phone and shipping address. When someone places an order, the shop gets the order by email, the customer gets a confirmation, and the page hands off to whatever payment link you already use. Stripe, Shopify, Polar, Gumroad, any of them.

No Shopify plan. No paid plugin. Nothing to subscribe to. You set three fields on one layer and the checkout is yours.

A campaign page with a fixed film bed and sections that alternate between solid and transparent, so the film keeps returning as you scroll

A four-look lookbook with captions and seams

The pieces, with fabric and process notes

A working checkout page: gallery, sizes, quantity, live total, order form, confirmation state

An eight-section setup guide, including exactly where the checkout fields live

A real mobile menu, a full-viewport panel with scroll lock

Reduced-motion support, under 1 MB on first load

The checkout ships with one product at launch. Adding more is a CMS job the guide points you to.

Live demo: https://selvedge.framer.website

Two licences. Single Site, $79: one published website. Multiple Use, $99: as many published websites as you like, including client projects.

Framer remix link, yours the moment you buy

Free lifetime updates

Email support

A step-by-step buyer guide that starts with the checkout fields

Refund policy: because digital products are instant and non-returnable, all sales are final and refunds are not issued.