The Brief
Lepton Brewery, a gypsy brewer, approached us to help establish their presence in the craft beer market. We started with brand design, creating a unique identity that stands out on shelves and in bars.
Our Approach:
Our team conducted market research to identify the best product fit, ensuring Lepton's brews would resonate with their target audience.
We designed eye-catching labels for their bottles and cans, making sure each product tells its own story while fitting into the overall brand.
Our work also included creating a website that showcases their beers and brand story effectively.
Recognizing Lepton's unique position as a gypsy brewer, we focused on B2B strategies, helping them secure crucial partnerships with supply chains. Throughout the process, we crafted a brand story that narrates Lepton's passion for brewing and their distinctive approach to craft beer.
This project demonstrates our ability to create a cohesive brand experience across multiple touch-points, from packaging to digital presence, while also addressing the specific business needs of a gypsy brewer