Lepton Brewery - dorky craft beer

Alex Bricov

Brand Strategist
Packaging Designer
Creative Director
Blender
Figma
Webflow
The Brief Lepton Brewery, a gypsy brewer, approached us to help establish their presence in the craft beer market. We started with brand design, creating a unique identity that stands out on shelves and in bars. Our Approach: Our team conducted market research to identify the best product fit, ensuring Lepton's brews would resonate with their target audience. We designed eye-catching labels for their bottles and cans, making sure each product tells its own story while fitting into the overall brand. Our work also included creating a website that showcases their beers and brand story effectively. Recognizing Lepton's unique position as a gypsy brewer, we focused on B2B strategies, helping them secure crucial partnerships with supply chains. Throughout the process, we crafted a brand story that narrates Lepton's passion for brewing and their distinctive approach to craft beer. This project demonstrates our ability to create a cohesive brand experience across multiple touch-points, from packaging to digital presence, while also addressing the specific business needs of a gypsy brewer
Our work also included creating a website that showcases their beers and brand story effectively.
Our work also included creating a website that showcases their beers and brand story effectively.
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