EPK for Autul: The DJ and Music Producer

Maksud Rahman

Brand Designer
Graphic Designer
Creative Director
Adobe Illustrator
Adobe Photoshop
Role
I provided creative guidance as a designer
Project goal
In 2016, AUTUL started his DJ career in Dhaka, Bangladesh. He specializes in peak time/driving techno, but he also has experience and flexibility in playing other genres, such as melodic techno, progressive house, tech house, raw techno, and hypnotic techno. After years of experience in the industry, working with professionals and building a fan base, AUTUL decided to build a professional brand for himself and promote his work.
Solution
We designed a wordmark of his name in a futuristic typography to create a unique and memorable brand identity for AUTUL. We also collaborated with him to design an electronic press kit (EPK) that showcases his skills, accomplishments, and personality. The EPK is a collection of documents and media that he can share with potential clients or promoters. We developed a color palette of black and yellow based on his desired tone and style. The photography on the EPK is a combination of candid moments from events and press shots. We used Inter by Rasmus Andersson as the typeface for the EPK.
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