I created a series of eye-catching and effective posters for VitaGlow, a skincare brand, to support their marketing goals around the launch and promotion of their Vitamin C Serum. The visuals were crafted to reflect the brand’s clean, rejuvenating, and aspirational tone, targeting health-conscious women aged 20–45. New Product Launch: Designed a Facebook post showcasing the serum bottle against a soft-focus background with fresh citrus slices, highlighting the tagline, “Brighten your skin with the power of Vitamin C.” Benefits Carousel: Created an Instagram carousel that educates viewers about the serum’s benefits—brightening, smoothing, and rejuvenating skin—with clean visuals and concise copy on each slide. Testimonial Post: Developed a warm and authentic Instagram post featuring a glowing model with an overlay of a heartfelt customer review. Usage Tip Story: Designed a light and instructional Instagram Story with visuals and text showing how to apply the serum effectively.