Role: Lead Designer Tools: Figma, Ahrefs, Craft CMS, Link: CPI Website

CPI is a UK technology centre helping companies innovating within high value manufacturing. They provided the facilities and expertise to scale up and prove complex science and processes helping them to become market ready. Working across biotech, pharma, medtech and deeptech they have been a catalyst for UK innovation for over two decades.

Partnering with CPI we helped them in a number of areas including documenting and evolving their visual branding, auditing and implementing improved UI and UX for their marketing site and also supporting and shaping content strategy through SEO.

I worked closely with the CPI Marketing team to create a design system in Figma and document their visual branding in Brand Portal for external users.

I worked closely with the CPI Marketing Team to ensure their market focused pages and blog articles were SEO ready. As there was a lot of historical content we reviewed what was working and made adjustments accordingly.