Online Fashion Store

I designed this landing page for Anicart with the goal of showcasing their unique blend of traditional and innovative fashion. I wanted to create a visually engaging experience that immediately captured the brand's vibrant and youthful energy.

My design is centered around a warm, terracotta-orange color palette, which I felt evoked a sense of both heritage and contemporary style. I used rounded shapes and softer edges throughout the design to create a friendly and approachable feel.

Throughout the design, I paid close attention to typography, choosing fonts that were both legible and visually appealing. I used a combination of bold and lighter weights to create visual hierarchy and guide the user's eye.

My intention with this landing page was to create a memorable and engaging experience that effectively communicates Anicart's brand identity and encourages visitors to explore their collection. I aimed for a design that felt both modern and nostalgic, reflecting the brand's unique approach to fashion.