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PR & Crisis Communication
Dalila Rodriguez
Communications Specialist
Public Relations Manager
SEO Specialist
Brandwatch
Factiva
Meltwater
X
Cepsa
As a media relations consultant:
Increased brand awareness
proactive identifying top projects to place positive and honest stories in media outlets
Oversaw external communication strategies
securing leads in top media outlets
in the domestic and international media
Implemented
crisis communication policy
by preventing, analysing and controlling the conversation in the media and social platforms
Produced press releases, product pitches, company statements, and Q&A
Coordinated crisis communication events before and during the pandemic.
Some press releases examples:
https://www.cepsa.com/en/press/new-service-station-of-vehicular-natural-gas-in-zaragoza
https://www.cepsa.com/en/press/cepsa-glovo-expand-alliance-spain-portugal
2020
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Press release and US media distribution
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