Overview:

I had the privilege of collaborating with 8th House Happenings, a visionary online holistic wellness and birthwork brand passionately dedicated to empowering BIPOC women on their journey to womb healing and natural birthwork. This project encompassed comprehensive branding, web design, and social media management to elevate their mission.

Branding and Content Creation:

To align with 8th House Happenings' empowering vision, I leveraged Canva to craft captivating brand assets and content. These assets not only resonated with the target audience but also conveyed the essence of holistic wellness and natural birthwork, fostering a deep connection.

Web Design and Development:

For their online presence, I chose Squarespace to design and develop a user-friendly, informative website. The website was thoughtfully designed to provide valuable resources and information while maintaining a harmonious and visually appealing atmosphere.

Social Media Management:

Managing 8th House Happenings' Instagram and TikTok accounts was a crucial aspect of this project. Leveraging the native analytics of these platforms, I crafted a content strategy that drove engagement and resonated with the audience's holistic wellness interests. I utilized Later for scheduling and in-depth hashtag research to optimize content reach.

Outcome:

Through this multifaceted project, 8th House Happenings emerged with a strong, cohesive brand identity, a user-friendly website, and thriving social media channels. The integrated approach resulted in increased brand awareness, community engagement, and an expanded reach within the holistic wellness and birthwork community.

Key Achievements:

Reinvented brand identity and engaging content using Canva.

Designed and developed a user-friendly Squarespace website.

Successfully managed Instagram and TikTok platforms, leveraging native analytics.

Optimized content strategy using Later and hashtag research.

This project showcases my expertise in holistic wellness branding, web design, and social media management, highlighting how a comprehensive approach can empower a brand dedicated to transformative healing and natural birthwork.