Short-Form Video Editing and Creation
Carmel Kundai Makaya
Short-form video is EVERYWHERE.
There is TikTok, Instagram and Facebook Reels, YouTube Shorts, Snap Spotlight, and I wouldn't be surprised if tomorrow another platform is announced.
The question becomes: how do you efficiently and effectively create videos for these platforms? And what should you even say?
1) Repurpose content! And batch create content when possible.
2) Educate. Entertain. Relate.
Over the past 2 years, I have scripted, edited, packaged, and published 100+ educational, entertainment, and relatable short-form vertical videos.
Here are examples of recent videos I have created with these guiding principles in mind:
Educate and Repurpose (source: blog post) - B2B
A Talking Head video for a B2B brand
Educate - Personal Brand
A Talking Head for a Personal Brand
Entertain - B2C
Relate - Personal Brand
Short-form Vlog for Personal Brand
Short-form Vlog for Personal Brand
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Posted Mar 31, 2026
Over the past 2 years, I have scripted, edited, packaged, and published 100+ educational, entertainment, and relatable short-form vertical videos.
