Fortune 500 Projects • UX Design, Product, & Research 🔐

Madison Green

UX Researcher
UX Designer
Product Design Consultant
Figma
Google Apps
Jira

Transforming Complex Concepts into Innovative Solutions

As an interaction design consultant, I’ve crafted strategic, user-centric interfaces for a variety of industry leaders from banking to food service. Melding research, strategy, and empathy for the user into problem-solving, innovative—but not unnecessarily complicated—designs.

I often step into projects as the outsider—the fixer, the ‘pixel pusher.’ From the outset, establishing trust is crucial. I quickly immersed myself in client industries, treating their challenges as if they were my own. Despite not originating from these sectors, I quickly adapt, becoming a trusted advisor for stakeholders and users, poised to bridge gaps and provide substantial value.

My role is to delve deep, understand the nuances of each industry, and deliver solutions that not only meet but exceed expectations. I transform our clients’ desires into not just designs, but tangible solutions that effectively address and resolve their challenges.

Here are a few high-level snapshots of my work for these clients:

Fortune 500 Financial Services Company • Cybersecurity

Reimagined analysis and response experience
Reimagined analysis and response experience

Lead IXD • Product Design

This project entailed building an end-to-end “single-pane-of-glass” experience for the cybersecurity team of this bank, combining case management, backend automation, task management & more. As the lead interaction designer on the team, I was responsible for translating complex JSON data and siloed analysis processes into a clean, intuitive user interface that caters to the needs of more than 30 diverse user groups.

Fortune 50 Financial Services Company • Commercial Banking

Revolutionizing Banking: Transforming Internal Tools into Sleek, Intuitive Web Solutions.
Revolutionizing Banking: Transforming Internal Tools into Sleek, Intuitive Web Solutions.

UX Design · Prototyping · Accessibility

Our consulting firm was enlisted by a leading US Bank to transform their outdated Excel-based Small Business Loan calculator into a modern, intuitive, and WCAG-compliant web interface. As the UX designer on the team, I created a sleek, associate-led, client-friendly product that facilitates productive conversations, ensuring clear communication of data and streamlining the loan calculation process.

Forbes Global 2000 Financial Services Company · Treasury Management

Research & Synthesis for Efficient Internal Transformation
Research & Synthesis for Efficient Internal Transformation

UX Research · Business Consulting

I supported management consultants in driving operational change within a bank's internal TM team, tackling antiquated practices like manual record printing, heavy Excel use, and sporadic, unorganized email communication.

My primary role focused on evaluating and strategizing improvements for the TM team structure. I conducted a comprehensive analysis of existing workflows, identifying pain points and creating documentation for strategic future planning sessions.

Leading Food Distributor

Building a Better .com Experience
Building a Better .com Experience

Lead UXR · Website Audit

This client, a leading food distributor serving a diverse range of sectors, faced significant usability challenges with their consumer-facing website.

As the lead analyst on the team, I spearheaded the effort to enhance the online user experience. Collaborating closely with an SEO specialist and a visual design director, I employed Nielsen's Heuristics to pinpoint and address product flaws, ensuring smoother user interactions.

Additionally, I conducted an in-depth competitive analysis to ground our strategy in solid insights, leading to actionable recommendations for the client.

If you’d like to read the full case studies, please request the password via message.

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