UX Research & Analysis: Executed competitive, comparative, and heuristic analyses to identify and implement key user experience improvements.
Figma Design Enhancements: Leveraged Figma to enhance the landing page with an accessible community feature, intuitive onboarding, interactive photo grids, and direct social media links. Refined the membership portal to boost user engagement and interest.
Executive Presentation: Developed and delivered a detailed research presentation and Figma prototype, showcasing proposed UX enhancements to the CEO.
