Coinbase Design Revamp

Coinbase is a truly forward-thinking, innovative company that is all about creating economic freedom for people around the world. This starts with continued innovation and iteration of its app.

During my time at Coinbase, I was constantly testing the app, seeing how we can continue to improve it from a front-end and back-end perspective. I had the opportunity to help with a design revamp of one of its programs. From the copy to the flow as well as the design, I worked closely with its lead designer.

Revamped user flows

Created prototypes with the lead designer

Conducted competitor research

Provided copy and content strategy suggestions

Identified and proposed new ideas for launch phases like animation

Design revamp — understanding and creating different user flows and design ideas

Research — looking at competitor research for inspiration as well as how we can make the product stand out

Figma — deeper knowledge of prototypes and mapping

Design + engineering collaboration — understanding resource constraint, but adapting with different iterations/solutions

Coinbase flow vs. mainstream app flow - learned how to merge mainstream app flows to create more concise flows while maintaining Coinbase's flow

That's all I can say for now. Thank you.