🚀 HeyCounsel
Line of action:
Brian Scherer- Stakeholder/client
Nabeel Anwar- Designer
Hi, let’s get started!
To get a better idea of your project goals kindly answer the following questions.
My business is a Startup named HeyCounsel looking for logo design
Our product is a marketplace network that connects startups with lawyers for equity.
Our target market consists of startups, lawyers
We admire the branding of the following companies lemon, law trades
Our logo will be displayed in the following contexts web, print, mobile
Our logo will be described as Clean
We envision the logo as a Symbol and Type
Hey counsel's Ikigai
Understanding startups, Connecting people.
Providing opportunities
finder's fee, get paid for network, templates, tools, and ongoing support.
lawyers need to be involved in startups at an early stage.
→ Profession:
HeyCounsel provides a paid platform/network to connect startups with lawyers for equity.
→ Passion:
HeyCounsel is passionate about creating opportunities by connecting people.
→ Mission:
HeyCounsel is on a mission to educate startups on the need to have legal counseling at an early stage, help them connect with lawyers, and provide opportunities for each other.
→ Vocation:
HeyCounsel educates Startups about the need of having legal counsel at an early stage and gets paid by solving the problem through their product.
Archetypes allow your brand to form stronger emotional bonds with customers and prospects. They assist you in creating an appealing force that attracts and entices people to your brand through universal values, resulting in an improved brand persona.
We suggest everything including visual design, choice of imagery/ illustration, or copywriting decisions you make should reflect the archetype you have chosen for your brand.
Dominant traits: Expression, Vision, Originality, Individualism.
40% (Brian Scherer)
Dominant traits: Exploration, Pioneering, Independence.
10% (Brian Scherer)
Dominant traits: Simple, Charming, Honest.
0%
Dominant traits: Relatable, approachable, Dependable
5% (Brian Scherer)
Dominant traits: Caring, Reassuring, Compassion, Nurturing
0
Dominant traits: Optimist, Playful, Humorous
0
Dominant traits: Growth, Courage, Honor.
20% (Brian Scherer)
Dominant traits: Bold, Disruptive, Rebellious
0
Dominant traits: Status, Success, Power, dominance
0
Magician
Dominant traits: Mystical, assuring, transformer
0
Dominant traits: Affectionate, Passionate, Empathetic, Committed
0
Dominant traits: Influence, Wisdom, Expertise
25% (Brian Scherer)
Logo Option 01
Dominant traits: Expression, Vision, Originality, Individualism.
Secondary traits: Influence, Wisdom, Expertise
Logo Option 2
Dominant traits: Expression, Vision, Originality, Individualism.
Secondary traits: Caring, Reassuring, Compassion, Nurturing
Logo Option 3
Dominant traits: Expression, Vision, Originality, Individualism.
Secondary traits: Relatable, approachable, Dependable