Publitek PR Data Dashboard App

Michael Russo

Mobile Designer
Product Designer
Adobe After Effects
Figma
Miro
I was part of small team hired to redesign the interface for a custom data dashboard platform built by Publitek to serve their clients. This app gives allows their customers to keep track of PR metrics.
We started with some UX exploration to establish user types, needs and personas. We designed the wireframes and final UI to work with the constraints of the Nivo dataviz library. It’s designed to be cross platform and device agnostic to serve the varying needs of the different user types. In the end we handed off Figma files with a component library to the development team and work closely with them on final design changes.
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