Piatto Rustico 🍝 Serving Authenticity Through Timeless Branding

Marla Jeken

A Taste of Family Tradition

PIATTO RUSTICO

Services:  Logo Design, Brand Identity + Brand Pattern
Piatto Rustico, a family-run Italian restaurant, needed a brand that captured its authentic, welcoming atmosphere.
Their challenge was to create an identity that felt as warm and inviting as the family meals they’ve been serving for generations.
Solution 💡
To reflect their authentic charm, I designed a brand that felt both rustic and family-friendly.
By customizing the logo font with textured edges and spaghetti-like elements, I added a unique touch that speaks to the restaurant’s traditional roots and culinary authenticity.
The Outcome​
This design helped Piatto Rustico create a cohesive, inviting brand that resonates with customers looking for an authentic, family-friendly dining experience.
Brand Identity: A logo that captures the restaurant’s rustic, homey feel.
Typography & Color Palette: Earthy tones with a modern twist, inspired by classic Italian interiors, making the brand stand out while staying true to its roots.
Brand Pattern: Reflecting the farm-fresh ingredients and vintage-inspired aesthetic.
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Posted Feb 14, 2024

Created a warm, authentic brand identity for a family-run Italian restaurant, blending tradition and charm to reflect its welcoming atmosphere.

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